Daegu-licious Identity

I'm normally very reluctant to simply post an interesting image and say: 'nice work' (as many blogs do).

The above identity is for Icograda's Design Week in Daegu (in South Korea) and I'm going to break my rules and say: 'nice work' – because it is.

OK, a little bit more of an explanation (and here I draw upon my knowledge of Korean culture): it's a stylised D (or two) for Daegu and design and it cleverly references the Korean patchwork quilt-style handcraft of pojagi. The mark communicates: Daegu, Korea, design, craft-skills, colour (the theme of the event) and it's visually stunning and quite memorable. Nice work.

Here's some pojagi at Flickr. Beautiful objects and... nice work too.